How to get your product specified: sustainability credentials that get you on projects

Partner Programme
17 Sept 05:30 – 19:30
In Person
FREE
Supported by
What makes a designer pick one product over another? In the real world, no product gets specified on sustainability credentials alone, but it can set you apart in a crowded field. We’ll show you how.
The question is: what credentials and data do you need, where do you put it, and how can it strengthen your brand story to get you on projects? This panel brings together some of the industry's most prominent specifiers to pull back the curtain on how they evaluate and prioritize specific sustainability data and what resonates most when they make their final decisions.
Our panelists will unpack the specifics of what sustainability data they look for, why it matters on their projects, and how they use it as they design some of the most cutting-edge spaces. They’ll also discuss how sustainability fits alongside aesthetics, performance, cost, and how they use it to cut through all the noise.
Join us for a candid, practical conversation as the panelists share their best-practice advice for manufacturers and teams looking to leverage their sustainability achievements with data that gets them chosen by designers.
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