Keynote: Design Intelligence - Bold Thinking in an Age of Transformation

Global Design Forum

21 Sept 2023

Multi-Disciplinary Design

Victoria & Albert Museum

Cromwell Road

Lydia and Manfred Gorvy Lecture Theatre




Supported by

Keynote speaker: Jonathan Ford (Pearlfisher)

What is design intelligence and how can it be used to solve real-world problems? In his thought-provoking keynote, Jonathan Ford, Founding Partner and Group Creative Director at Pearlfisher, explores how in an age of constant transformation, design intelligence is the bold and practical thinking needed to equip everyone from brands and services to organisations and institutions, with the skills to ensure they remain both relevant and resilient.