An icon, redefined: The Imperial is a bold, modernistic landmark shaped by generations and now reimagined for a new era of curious travellers. Part of Bloomsbury for over 100 years, restored architecture meets mid-century modern with 357 rooms, dynamic dining and a rooftop bar and restaurant. Anchored by the strength and integrity of its architecture, The Imperial is influenced by the creative spirit of the writers, thinkers, painters and reformers that defined the cultural voice of the decade it was built, with design choices that reflect the era’s expressive spirit and archetypal use of shape, pattern, and geometry. Its once-in-a-generation refurbishment recognises the hotel as a legitimate and important layer of London’s evolving story, revealing and thoughtfully adapting the structure to celebrate its legacy and relevance for a new generation.
