Edward Dowling is the product lead for creator blockchain products at Instagram, where he is responsible for the recently-launched Instagram Digital Collectibles feature and building future products that empower creators to turn their passion into a living. Edward is a strong believer in the power of Web3 technologies to enable an entirely new category of emerging creators to build meaningful and monetisable relationships with their fans that are recognized anywhere. Edward has a unique and international background spanning arts and technology, having worked for Australia’s leading arts companies and founding a successful startup in the Bay Area. Edward is also an early-stage investor in several startups. Now based in London, Edward led product teams at Wise before joining Meta to support trust and safety for Messenger and Instagram Direct, where he was responsible for high-profile product initiatives to improve child safety and reduce harassment for over 1 billion users.