A co-founder of the Pearlfisher business 30 years ago, Jonathan’s role as Group Creative Director ensures that Pearlfisher is known for outstanding creativity and continually furthering creative standards across its multi award-winning London and New York studios. With a pedigree of creative directorships at Sterling Design New York, and designing at Michael Peters in London, Jonathan is a natural leader but also remains an inveterate, hands-on creative. He is a passionate advocate for the role great ideas and design play in adding value, igniting progress and making a positive impact on brands, industry and the world. His unswerving ability to always look forward, not back, marks Jonathan out as an influential provocateur of change and one of the industry’s most long-standing and respected creative thinkers and leaders. His insight and opinion is frequently sought out by his peers, the media and on the global speaking circuit.