Hi Fu Mi; [ yo: ]
Partner Programme
18 — 21 Sept 2025
Craft, Industrial & Product Design, Interiors & Furniture, Art / Collectibles
18 Sept11:00—19:00
19 Sept11:00—19:00
20 Sept10:00—19:00
21 Sept11:00—18:00
No 11 Avenue
Sydney Mews
London
SW3 6HL
[ yo: ] project in London, presented by HiFuMiYo and counting... We are here to showcase and promote Japanese crafts with a focus on circularity and the longevity of pieces. A free single ticket will be valid for the entire four-day duration.
The introduction to 葉 [yo:] [yo:] has been successfully operating in Japan since 2024, promoting Japanese craft and art with a focus on circularity and the longevity of pieces, through pop-up events and shops. Notably, the first event in Tokyo, held in a quiet corner of the city in an old Japanese house surrounded by greenery, was a success. The theme of that particular event was to support makers who had been affected by a devastating earthquake at the beginning of the same year. The area of Wajima, Ishikawa is well known for its woodturning and lacquerware crafts. As this event also marked the inception of [yo:], it led to naming the brand 葉 [yo:]. This single character conveys the idea of life’s unbroken thread – a connection that transcends generations, never severed. This concept of continuity lies at the very heart of [yo:]’s vision. The introduction to HiFuMiYo and counting... We are an organisation based in London, dedicated to promoting and sharing traditional Japanese craft, KO:GEI. Our purpose is not only to present products, but also to highlight the possibilities, skills and techniques of the makers we represent. We seek to connect designers and architects with Japanese craft makers, providing opportunities for their work to reach audiences beyond Japan, and thereby helping to support the longevity of the craft industry as a whole. For London Design Festival, we come together to bring a quiet corner of Tokyo – nestled beneath trees – to London. On display will be carefully chosen tools for daily life, handpicked and curated by [yo:] and the HiFuMiYo team. This will be a serene space, filled with beautiful crafts and everyday tools, where even time itself seems to slow down. It is a space that honours the methods and processes of traditional Japanese craftsmanship. The makers we represent come from every corner of Japan, living and breathing their generational heritage. The traces of their hands, their stories, and their spirit remain in each piece. We warmly invite you to experience this space and discover the beauty of Japanese craft. All items on display will also be available for purchase, offering a rare opportunity to take home a piece of this tradition. Practical information Please register for a free ticket from the link, or alternatively email us to register your interest. A single ticket will be valid for the entire four-day duration of the exhibition, so you may return and enjoy the space as often as you wish. Location The exhibition will be held within Sydney Mews. The entrance is located off Fulham Road, between two bridal shops, between 48 and 50 Fulham Road, SW3 6HH.
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