Joyful Jungle London Showroom

We named Joyful Jungle London, a space for a pop-up store located at 80 Charing Cross Road, Covent Garden, London. The overall style of the store is cute and colourful. We called it 'Joyful Jungle' because we hope every customer will feel happy walking into the shop and seeing the colourful decoration style. In the past year and a half, we have cooperated with over 75 brands and designers, including Illustrators, Jewellery Designers, Fashion Designers, etc. At the same time, the store will also hold many specific activities and recruit designers that meet the event theme according to seasons, festivals and popular elements. For example, the Pride Month in June just ended. It happened that the theme of the store event from June to the end of August was 'ballet bow style'. We combined the two and added a lot of rainbow elements and bow elements in the store. In addition, we will regularly hold DIY workshops, designer meet-ups and other activities in the store to let consumers better understand the stories of the brands and designers who have settled in. This time we selected several designers whose works are popular in the store. These designers come from different countries. For example British local designers and some designers from China, Poland, and South Korea. There are three main categories: Handmade Art Works, Illustrations and Clothing. The materials of Handmade Art Works include beads, air clay, polymer clay, ceramics, glass, heat shrink film, soy wax, etc. The Illustrations designed by illustrators are also of different styles, and the materials used include oil painting, watercolour painting, acrylic painting, etc.