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Navigation and Neuroscience

Talk / Panel

Global Design Forum

22 Sept 2021

Industrial & Product Design, Multi-Disciplinary Design, Other

LYDIA AND MANFRED GORVY LECTURE THEATRE, VICTORIA AND ALBERT MUSEUM

Cromwell Road

London

SW7 2RL

Supported by

Join Tim Fendley, an information designer with over 25 years of experience designing systems for some of the world’s most important cities, for a conversation with Kate Jeffery, Neuroscientist and Professor at UCL.

Together they will explore why people get lost, from neuroscience to design. They will uncover the impact graphic design has in relation to behavioural science, and how information is assembled by the brain into more complex representations of the world.