Design You Can Feel
Partner Programme
17 — 22 Sept 2024
Digital, Industrial & Product Design, Multi-Disciplinary Design, Materials
Protein Studios
31 New Inn Yard
Shoreditch
London
EC2A 3EY
#designyoucanfeel
The Design You Can Feel exhibition is a journey through material, craftsmanship and AI. At its heart is an exploration of Ceraluminum, an innovative material by ASUS, presented alongside work by leading designers and curated around themes that showcase the brand’s approach to design through multi-sensory storytelling.
The exhibition celebrates Zenbook – the new laptop from ASUS featuring the Ceraluminum material, whose light and durable tactility can be used to create designs with a unique and everlasting appeal. Each of the pieces in the exhibition – which span furniture, lighting and installation design – speak to these qualities in different ways. The show explores how material qualities such as form, colour and texture can be combined to create objects or moments that awaken the senses. The exhibition culminates in a specially commissioned piece made from Ceraluminum by Future Facility, a design and research studio led by distinguished designers Kim Colin, Sam Hecht and Leo Leitner. Through this conceptual design, the studio explores the relationship between the digital and physical worlds and asks how technology and materiality can combine to create calm and tactile objects, ultimately changing the way we experience digital interfaces. Taking place at Protein Studios in Shoreditch from 17 to 22 September, the exhibition also features an area where visitors can experience the latest ASUS Zenbook series. The Design You Can Feel exhibition will be going on tour after the London Design Festival. Stay tuned for the next cities to be announced. Featured designers: Fernando Laposse Future Facility Giles Miller Studio Natural Material Studio Niceworkshop Studio Furthermore
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